The National Farmers’ Federation (NFF) welcomes the opportunity to provide a submission into the Senate Standing Committee on Rural and Regional Affairs and Transport Inquiry into Definitions of Meat and Other Animal Products. The NFF would like to take the opportunity presented through the development of our submission to comment on the broader regulatory environment surrounding truth in labelling of animal and plant-based products for food consumption.
The NFF believes the current use of language commonly associated with meat and dairy products, to describe products that contain no meat or dairy, can be misleading for consumers. Put simply, there are plant-based protein products currently marketed using meat or dairy language, that contain no meat or dairy. This is potentially unethical and misleading from a consumer and industry perspective.
Read the full submissions here.